Motability sales success

Posted on 23 Jul 2009

Motability sales at Jennings Ford in Sunderland are reaching an all time high.

The group’s Riverside Road dealership, just off Wessington Way, has reported a phenomenally successful sales period to date for the third quarter of 2009.

Motability specialist, Gary Brown, based at the Sunderland dealership, is responsible for providing a professional service to Motability customers across Wearside, and puts the recent success down to a number of contributing facts.

Gary said; “In addition to an attractive line-up of models with highly competitive offers available through the Motability programme, including Nil Advance Payments on selected models across the Ford range, the new September registration plate change has also played an imperative role in the recent volume of sales.”

Gary went on to say; “July, August and September have generated more than 94 units for the Sunderland branch, with a total of 52 vehicles being delivered to customers during September alone.”

After knocking the Ford Focus and C-MAX off the top of the chart within weeks of being launched last year, the all-new Ford Fiesta continues to dominate the popularity chart and retain its position as Motability’s best-seller in the model line-up.

Other vehicles in the Ford range, which are available to Motability customers, include the all-new Ka, Focus, Fusion, C-MAX, Mondeo, S-MAX and Galaxy.

Motability customers can also take advantage of a number of additional facilities at JenningsFord, including the Home Visit Programme and an Adaptation service.

In order to qualify for a vehicle through the Motability programme, customers must be in receipt of one of the following benefits: the Higher Rate Mobility Component of Disability Living Allowance (HRMC of DVLA) War Pensioners’ Mobility Supplement (WPMA) or currently driving a government trike or mini.

Advising customers about the Motability options available and assisting towards getting them on the road to motability is something which Gary is extremely proud.

Over the years, his dedication and commitment not only to his customers, but also to the job, has resulted in winning a number of national awards from Motability, including the ‘Silver Jubilee Award for Excellence in Customer Satisfaction’, a ‘Motability Sales Award’ and placing third in Motability’s national Sales league.

For more information about the Motability programme and the range of products and services available at Jennings Ford, customers can call into the Riverside Road dealership or contact 0191 549 1111.

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