Published: 09 Jan 2019

On-going recruitment drive steers new recruits towards successful careers at Lookers Ford Direct

South Tyneside-based Lookers Ford Direct, the new name for Jennings, has further strengthened its workforce with the appointment of two new recruits.  

Tayler Matthews, 25, from Houghton-le-Spring, and Michael Hramiak, 23, from Sunderland, are the latest recruits to join the expanding sales team at the Newcastle Road-based dealership in South Shields.

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The dedicated duo are part of an on-going recruitment drive, which has been implemented to meet demand from customers wanting to purchase a nearly new model from the award-winning Ford range.

David Walker, general sales manager at the Lookers Ford Direct site, said: “We’re delighted to welcome Tayler and Michael on board.  They’re both enthusiastic, motivated and committed individuals who will both contribute towards ongoing success at the dealership.”

In his new role as sales executive, Tayler, is responsible for selling nearly new Ford cars to customers, as well as contributing towards achieving monthly and quarterly sales objectives, discussing and arranging various finance options available, in addition to arranging warranty packages and completing various training programmes.

Michael’s new role as product genius/content creator will see him co-ordinating, compiling and uploading photo content online.

Prior to joining the team at Lookers Ford Direct, Tayler spent five years gaining experience and knowledge working in sales for a number of energy suppliers.

Tayler said; “I’ve always wanted to work in the motor industry, so this really is a dream come true for me.  I’m loving the job so far, it’s very rewarding.  It’s all about job satisfaction and that’s exactly what you achieve when you deliver cars to happy and satisfied customers.”

Originally from Huddersfield, Michael, relocated to the North East when he embarked on a degree in photography at Sunderland University.

Prior to joining Lookers Ford Direct, he gained valuable experience and knowledge working as a graphic designer for a national leisure company.    


Lookers Ford Direct sells nearly new quality approved Ford cars, sourced and delivered direct from the manufacturer.  Customers can also take advantage of a range of aftersales facilities, including service, MOT, and genuine Ford parts and accessories.

For more information about the range of products and services available at Lookers Ford Direct, call into the Newcastle Road showroom, contact 0191 4276666.

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