Promotion results in a switch from SEAT to Ford for dedicated Paul

Posted on 19 Aug 2009

A transfer, promotion and product change was on the cards for a member of staff at Jennings.

Paul Beadling, 41, from Stockton, has transferred from the group’s SEAT dealership in Middlesbrough, to take over the reins at the Ford dealership on Riverside Road in Sunderland.

Paul said; “Although I have very much enjoyed the time I spent at our SEAT site, this is an excellent opportunity and challenge for me and one I am very much looking forward to.”

He added; “My career in the motor industry started with Ford, so it’s nice to be back.”

Loyal and dedicated Paul started working for Jennings in 1994 when he was appointed as a sales executive at the Yarm Road dealership in Stockton. After eight years he received his first promotion to business manager and transferred to the group’s former Carville site in Durham.

Within a short period of time another promotion to sales controller was on the cards. 2005 saw the promotion hat-trick and Paul transferred to the SEAT dealership on Cargo Fleet Lane to take over as franchise manager.

His current role as sales manager involves being responsible for the day to day running of the Ford dealership, overseeing a team of 12 sales and administration staff, ensuring sales objectives set out by Ford Motor Company are met on a monthly and quarterly basis, in addition to ensuring the highest possible standard of customer care is delivered at all times.

Prior to embarking on a career within the motor industry, Paul spent eight years working in retail.

For more information about the range of products and services available at JenningsFord, call into the Riverside Road dealership or contact 0191 549 1111.

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