Teesside’s only Ford Direct site gets off to a flying start

Posted on 23 Jul 2009

Jennings has reported a successful first four months of business at its Ford Direct supersite in Middlesbrough.

Officially launched towards the end of June, the site which is located within the group’s Cargo Fleet Lane dealership, houses hundreds of nearly-new Ford cars which have been delivered direct from the manufacturer.

The sales success has been put down to a combination of being able to offer an extensive range of affordable nearly new vehicles, in addition to the added benefit of peace of mind motoring, which customers would expect to receive when buying a brand new car.

Nas Khan, managing director, said; “The Ford Direct site in Middlesbrough has enabled us to introduce a whole new way of buying cars to the people of Teesside.

“We are delighted to report the first four months of business has been extremely encouraging with customers continuing to take advantage of competitively priced nearly new vehicles, which can only be a positive sign during such an uncertain economic period.”

“With an extensive range of nearly-new vehicles on display, customers are guaranteed to find exactly what they’re looking for and more importantly, at a price they can afford.”

Every vehicle also comes complete with an unrivalled benefits package.

Benefits include vehicles prepared to Ford standards, 2 year unlimited mileage FordDirect warranty, 2 year Ford Assistance roadside recovery, an individual inspection by the RAC, Ford insure 7-day driveaway insurance cover, in addition to each vehicle being identified by a tamper-proof windscreen hologram.

In 2003, Jennings was one of the first Ford retailers to launch the Ford Direct concept at its Newcastle Road dealership in South Shields. The opening of an additional Ford Direct site in Middlesbrough not only endorses Jennings’ commitment to the Ford brand, but it also further maintains their position as the region’s leading independent Ford retailer.

For more information about the range of products available at Jennings Ford Direct in Middlesbrough, customers can call into the Cargo Fleet Lane dealership or contact 01642 240055.f

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