Ford Mustang on way to UK Market
Posted on 18 Dec 2014
With the eagerly anticipated European launch of the new Ford Mustang getting closer, Ford may be looking at unprecedented demand for a muscle car in the UK.
To tie in to the long running sponsorship of the UEFA Champions league an initial pre-order allocation of 500 went live via a special online portal at the start of this year’s final between Athletico Madrid and Real Madrid. During a 30 seconds frenzy all 500 were allocated with 9,300 people throughout the EU trying to get their hands on the new Mustang.
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Commenting on the huge demand for the new Mustang, Vice President of Marketing, Sales and Service at Ford Europe Roeland de Waard said “We knew there was huge excitement building for the new Mustang coming to Europe, but the response during the Final was overwhelming. It was a truly special way to kick off the Ford Mustang era in Europe”.
Following the allocation of the initial 500 cars the great news is that Jennings Motor Group has been selected to sell the new Mustang as it has been selected as a Ford Vignal dealership when the car goes on sale in early 2015. Additionally Jennings will offer approved Mustang servicing at the Stockton Ford dealership.
For more information about the Ford Mustang at Jennings Ford speak to a member of our sales team on 0333 414 9750.comments powered by