Leeds Harley-Davidson® battle UK & Ireland’s best in custom creation competition

Posted on 27 Apr 2016

It’s official - Leeds Harley-Davidson, part of North East-based Jennings Motor Group, is one of the country’s top custom bike creators, after placing as a UK & Ireland finalist in the Harley-Davidson Battle of the Kings competition.

The dealership, based on Wellington Road Industrial Estate, has a one in five chance of scooping the overall Custom King title for the UK & Ireland when the team heads to London next month with their ultimate custom creation, and a panel of independent judges crown the national champion.

Jennings Motor Group - Leeds Harley-Davidson Battle of the Kings

Sohail Khan, director of Jennings Motor Group, said; “This was an epic challenge for us and we are absolutely delighted and immensely proud to be a UK & Ireland finalist.”

The first stage of the Battle of the Kings competition, which began in December last year, involved the Leeds Harley-Davidson dealership competing against 30 authorised dealers nationwide by demonstrating their creative customisation skills on the iconic Harley-Davidson Sportster® Iron 883™ model.

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Jennings Motor Group - Leeds Harley-Davidson Battle of the Kings Jennings Motor Group - Leeds Harley-Davidson Battle of the Kings

Official unveilings of individual dealership’s custom model entries took place in March.  The competition then went to an online public vote to decide the top five custom creations in the UK & Ireland.  The overall winner will be announced at the Bike Shed event in London on 27 May.  The winner will then go on to compete against other country winners to decide the ultimate European Custom King at Wheels & Waves in Biarritz, France in June.

As well as top technician, James Hope – who is a qualified Master Technician under a new scheme introduced by Harley-Davidson -  putting his skills and expertise into building the one-off custom bike, the Leeds-based dealership also got YouTube fitness legend, Lex BOOMBabY Griffin, involved in the project.

Bodybuilder and fitness model, Lex, and top technician, James, worked together on the bike.  By fabricating a chunkier tank, cutting back both fenders and adding a stylish hydro-dipped snakeskin finish, in addition to including some Stage One tuning, new headlights, exhausts and seat – the BOOMBabY Iron 883 was created.  

Sohail added; “It’s been a double celebration at the dealership.  Receiving confirmation that one of our technicians has achieved Master Technician status was absolutely fantastic, then being told that we were through to the UK & Ireland finals of the Battle of the Kings was just incredible news.

“All of this wouldn’t have been possible, however, without the ongoing support and help from the team here at Leeds Harley-Davidson, Lex BOOMBabY Griffin and, of course, the general public for voting for us.”

Leeds Harley-Davidson sells both new and quality used Harley-Davidson® motorcycles, in addition to offering a range of aftersales facilities, including service, parts, accessories, genuine Harley-Davidson clothing and merchandise.

For more information about the range of products and services available, contact 0113 2452499.

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