Published: 30 Nov 2016

New Ford Fiesta revealed by Ford

After many months of speculation and rumours Ford has finally revealed the new 2017 Ford Fiesta. At an exclusive ‘Go Further’ launch event in Cologne Germany, Ford CEO Mark Fields and Ford of Europe president Jim Farley introduced the next generation of the best-selling supermini to the world.  

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As part of the launch four production variants were announced: Titanium, Vignale, ST-Line and Active. The choice of 3 and 5 doors will remain, while the size increases by 71mm in length and 12mm in width. An enlarged interior sees an extra 16mm of knee room.

In a move away from the current range the introduction of an Active edition blends the Fiesta into a crossover to join the growing sector. Featuring side skirts, larger bumpers, raised roof rails and protective looking metal trim, the Fiesta Active will compete against existing entrants including the Citroen Cactus.

During the launch Ford claimed that the new Ford Fiesta is “world’s most technologically advanced small car”. Features include the ability to monitoring the road ahead up to 130m, an increase of twenty times over the existing system, it can detect pedestrian movement as well as other vehicles.

A high specification luxury Vignale edition sees Ford include the new Fiesta in the footsteps of the recently introduced Mondeo, Edge, Kuga and S-Max. Speaking about the introduction of the Fiesta Vignale, Jim Farley commented “We can do it in scale now because we have Vignale on [other models] so a dealer can really invest money into it,” he added. “We’ve seen it grow now on Mondeo, where it is now close to 10% of the overall sales and on S-Max it is above 10%.”

Engine options are set to include a 1.0l three-cylinder EcoBoost with 99bhp, 123bhp and 138bhp with a six speed manual gearbox that keeps emissions as low as 95 g/km. Diesel engine options include a 1.5l engine 84bhp with low emissions of 82 g/km.

The new Ford Fiesta will be available at Jennings Ford early next year. For further details about the current Ford Fiesta range visit a Jennings Ford dealership in Middleborough, Gateshead or Stockton-on-Tees. Alternatively call 0333 414 9750 to speak to a Ford Fiesta specialist today.   


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