Published: 26 Mar 2018
Stunning CUPRA Ateca SUV revealed
Following the news that CUPRA has become a standalone sports brand, it has been announced that the Ateca is joining the Leon in the range. Standing for uniqueness, sophistication and performance, CUPRA is for those who choose to experience life on their own terms.
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CUPRA is built on four core fundamental pillars; garage, focusing on sportive street cars and exclusive accessories. This is complemented by racing and lifestyle, for partnerships and collaborations. Set to release seven models by 2020,the range is set to soon include the Ibiza and Arona.
Unique in its segment and perfectly blending sportiness and precision, the CUPRA Ateca is the performance SUV for everyday life. The dynamic and elegant SUV incorporates a spacious interior, large boot and an impressive 300HP engine with a 7-speed DSG gearbox. It has been claimed that it will feature a 0-62mph time of an impressive 5.4 seconds and a top speed of 150mph. Sitting 20mm lower than the existing Ateca range, the CUPRA model will featuring an adapted suspension.
Speaking about the launch of the CUPRA as a standalone brand, Wayne Griffiths sales and marketing manager, commented “In terms of positioning it adds more to go with a separate brand”. He added “If we kept it in the Seat world there would always be compromises. We want to take it out of the Seat world to the race track. Most firms that have sporting brands take them out of heritage, like Abarth. But we want to look to the future”.
Discover the latest SEAT range today at Jennings SEAT. Conveniently located next to the A66 at Cargo Fleet Lane, the latest range is available to test drive on demand. For further information call 0333 414 9750 to speak to a SEAT specialist.
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